With over 100 years
combined experience, The Daly Marketing Team has the
ability to apply expertise in all aspects of the
marketing spectrum from creation to execution of
programs and processes. In reality, small to
medium businesses are constantly pushing and pulling
resources to meet goals and objectives as shown in
our little flash representation.
We focus our Link:Through Marketing Services
through
Developing a web
strategy and web design, for example, we look at
it from a Link:Through perspective:
We develop a
layout that search engine spiders can easily
read,
Build the
content with the proper HTML features the latest
search engine algorithm can digest,
Create feedback
mechanisms for customer follow -up opt-in eMail
programs to improve return sales,
To incorporate
RSS feeds to bring your newest article or
product directly to customers who want to hear
from you - bypassing eMail issues.
Build your site
to rank high in search engine results with
effective search engine optimization
copywriting,
Incorporate pay
per click campaigns in conjunction with the
optimization efforts to get maximum exposure at
the least cost.
Ensure site maps
and alt tags and all the other techniques are in
place to make your site effective and well
known.
A web site is an
important part of business, but it is just one
link in the total process. The Daly
Marketing Team offers service that are linked
throughout your entire business network.
When working on one piece, an understanding of
where it fits and how it affects your total
process is another tool well worth having.
Your own RSS, for example, can be used to
Link:Through
information to your customer as well as an
outlet for you to generate more sales. With RSS
you can contact your customers directly,
bypassing eMail and all the filters and spam
problems.
RSS Marketing
shows you the many ways it can be used to
improve sales.
.... You travel,
already (flights, hotels,
cruises, tickets, car rentals etc.)
.... You book online, already
(70% of travel is booked online)
.... They keep the vendor commissions
.... We send them to you
An open letter to
all travelers, people going on vacations, and those
with a special charity in mind. A market shift
is happening ... remember Microsoft and FedEx?
.... You travel,
already (flights, hotels,
cruises, tickets, car rentals etc.)